A premium partnership program for Mid-Michigan businesses adjacent to home services. Four category slots. One year. Locked in.
“You can’t buy your way into a category that’s already taken. That’s the point.”
Limited to four Mid-Michigan businesses per year.
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Categories may evolve based on Founding Partner conversations. First qualified business in each category takes the slot.
A 20-minute conversation. We confirm your category is still open, walk through the program, and answer your questions.
Once approved, your business owns its category on MI Home Hub for 12 months. No other competing brand can buy the slot during your term.
Your brand appears across MI Home Hub — homepage feature, category placement, monthly editorial spotlight, and homeowner communications.
More than a sponsorship. A position at the moment Mid-Michigan homeowners are making the most expensive decisions of their decade.
No competing brand in your category for 12 months.
Premium placement on the MI Home Hub homepage.
Above all standard pro listings in your category.
A feature article or campaign each month.
Inclusion in monthly emails and SMS campaigns.
Community event activation opportunities.
First option on next year’s renewal.
Permanent recognition for the first four partners (locked rate, locked benefits).
Founding Cornerstones — the first four partners — get the founding rate locked for life, right of first refusal on renewal every year, and permanent founding recognition on the platform.
Founding Cornerstone status closes after the first four partners sign.
Tell us a little about your business. Joe reviews every inquiry personally and will reach out to schedule your meeting.
